Being in the mortgage business is all about relationships, whether it’s with your financial advisors or real estate agents or employees. The best way you can increase and deepen those relationships is by asking really good questions. This episode’s guest is someone who lives by this, and he is going to tell us why and how. Jen Du Plessis has over Heath D. Barnes, leader, influencer, industry coach, and branch manager of Cardinal Financial Company, Limited Partnership. Here, Heath shares with us why really good questions help set expectations for what you have to live up to in your relationships, consequently helping with your conversion ratio in all aspects—from client ratio to other referral partners. Learn more about how to utilize questions in your business and your life in this conversation.
 
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