When your business has just started out and it us just beginning to find its legs, normally one of the issues you're likely to run into is how to sell it to your target audiences. But at the core of all small business marketing is making sure to keep your content simple but consistent. This is the belief of Ignite Marketing's Lori Lyons, a small business marketing expert and consultant. Lori explores the importance of these core principles with Jen Du Plessis, drawing from her own experiences in marketing. Feeling like your small business is in a rut? Let Lori and Jen show you a newer, simpler way to go about things.

 
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