Dollars are one way to judge mobile's adoption rate but Juniper Research may be on to a metric that really shows how the majority of us use our smartphones (which, as we know, is NOT payments). A new research paper gives us a glimpse into the transaction

Do beacons work? Do they help customers find product? Do they help stores sell more product? Do they make customers more loyal? Do they increase basket size? Do they annoy customers? Do they build businesses or break them? Boston-based Swirl Networks - th

Here is the definitive number for you in the ongoing "mobile app versus mobile web" battle being waged in retail provided by Skava: 90% of revenue comes from the mobile web. That is a crazy high number that really does show the importance of nailing that

This past Thanksgiving weekend may have been the first true test of beacons in retail outlets. There is no doubt that beacons have infiltrated the retail mindset - something Chuck highlights in this episode. From airports to banks, here are the latest use

Reports are rolling in on the impact that mobile had on our Thanksgiving and Black Friday shopping binges and we summarize them right here for you. Reports from BrandingBrand, Custora, Rue LaLa and IBM Digital Analytics Benchmark - all the numbers in one

Malls are quickly becoming the petri dish for mobile marketing experimentation. They are unique in the world of retail because they themselves are a destination so the question begs: How do the stores in the malls attract the people hanging out at the mal

Now that the hype around scanning QR and UPC codes has fallen from the mainstream media it is time to take a closer look at the reasons and impact behind each scan done today. ScanLife, makers of the ScanBuy app, recently released the results of a survey

How much do you spend through your smartphone? Well, according to a recent eMarketer study that number is set to double by the end of next year. Chuck highlights the numbers that will see us breaking all kinds of mobile payments records this - and next -

A recent study by Moxie Software found that a good majority of us would rather consult our phones instead of a sales person. Chuck examines what this means for consumers, retailers and how the combination of mobile and in-store customer service will work

Target and Home Depot have rolled out their in-store, in-aisle offerings and Chuck headed out to test them both. Looking for a snow brush and a tarp, his journey took him to both stores and this is his experience.