The Language of Business
Latest Episodes
Shake hands, kiss or bow? – LOB 063
Shake hands, kiss or bow? The appropriate hello depends on where you are. Translating Korean into Norwegian...and not getting it lost in translation. From the Netherlands to New Hampshire...The Language of Business looks at learning to play nicely...
Get the right people on the bus, and know when to get off the bus – LOB 062
There are no guarantees in business. To be successful, you have to get the right people on the bus, and sitting in the right seat. And you have to know when to get off the bus. You have to know how to research and market your product,
ABC’s of finance – LOB 061
VC, PE, IPO, ROE, CMO? The Language of Business looks at the ABC’s of finance. - Your new startup idea. You’re ready to pull the trigger, but how do you fund it? Venture Capital? Private Equity? A bank loan? What does a hedge fund do?
Chinese home buyers in the US…paying big bucks in cash – LOB 059
Why are so many people in China buying houses in the US...and paying cash? Plus, an immigrant from the Czech Republic who came to America as an Au Pair and wound up becoming a lawyer and investor tells us where would she invest today.
Marketing mistakes…umm, let’s fix that – LOB 058
When your brilliant marketing campaign isn't working...you sit down and say, "Umm, let's fix that." The Language of Business looks at re-branding CSN Stores into Wayfair, fixing the ZipCar logo, the air freshener nobody wanted to buy,
Your elevator pitch…did you test it first? – LOB 057
You've got an elevator pitch. Before you step in that elevator, make sure your pitch is on point. By testing it. There are often cultural gaps in business communication, but there are experts who can help you bridge those gaps.
Network, network, network – LOB 056
Everyone will tell you: when you're starting a new business, you absolutely need to network, network, network. Why? What's the best way? What can you get out of it? - In this episode, The Language of Business takes a deep dive into networking.
Are seagulls like consultants? – LOB 055
Seagulls. They fly in, eat something, poop all over everybody, then fly out. A consultant can seem like a seagull...but a good one can be very beneficial to your business. - On this episode, The Language of Business looks at using consultants.
Exit strategies – LOB 054
With a new business, it's always a struggle at first. Then you succeed. How do you know when it's time to sell? Now? Down the road? Never? - The Language of Business looks at exit strategies. Host Greg Stoller talks with four experts on building a com...
Risk – how do you measure it? – LOB 053
Every business deals with a certain amount of risk. What venture capitalists really think about risk...and how they look at it from a qualitative and quantitative perspective. Do analysts and investors feel the same about risk?