Is This Really a Thing?

Is This Really a Thing?


Latest Episodes

Billionaires, Border Walls and Self-Driving Trucks: Are They Really a Thing?
November 11, 2019

Presidential candidates on both sides of the aisle point to a host of different factors for the state of the U.S. economy. With an economic recession on the way, renowned economist Glenn Hubbard joins UCF Business faculty John Solow,

Is Sleeping on it Really a Thing?
November 04, 2019

Many successful people are sleep deprived, but that doesn't mean coffee and energy drinks are the keys to business success. In fact, these individuals are likely successful despite their lack of sleep — not because of it.

Is Failure Really a Thing?
October 22, 2019

Everyone fails. It is part of life. Rather than pretend it won’t happen, you should count on it. We challenged our students to submit their best failure stories and explain the lesson they learned. Now you get to vote for your favorite.   -

Is Open Banking Really a Thing?
October 09, 2019

With open banking, is technology creating a decentralized future of banking? Smartphone apps like Mint and Personal Capital paved the way for customers to access the entirety of their financial data in one place, but now,

Tory Bruno: Is There Really Money in Space Tourism?
July 20, 2019

United Launch Alliance CEO Tory Bruno chats with Dean Paul Jarley on the state of space exploration. 50 years after the Apollo 11 moon landing, rocket launch technology has drastically improved and the prospect of commercial space travel is almost top ...

Is Rebranding Really a Thing?
July 10, 2019

  - Some claim a company’s brand is its most valuable asset, while a logo can have a powerful impact on consumer behaviors. Household names like Coca-Cola, Tropicana and Gap are just a few examples of companies that have enjoyed tremendous success and...

Are Smart Cities Really a Thing?
May 20, 2019

As technology rapidly improves and provides people with a never-ending list of ways to stay connected, those responsible for urban planning are finding new ways to integrate connectedness with essential city services.

Teaching Leadership: Is It Really a Thing?
May 20, 2019

Some people are born with leadership skills, but that doesn't necessarily mean others can't learn. Dr. James T. Brown packs an impressive 16 years of increasingly responsible leadership positions at NASA and later worked as a consultant and trainer in ...

Can You Really Start a Business With no Money?
January 29, 2019

Starting a business with no money or funding could be easier than you think. Jesse Wolfe, founder and CEO of O'Dang Hummus, got his start at UCF with some big ideas and little capital. Several years later, he's CEO of a multi-million dollar business an...

Is Black Friday Really a Thing?
November 20, 2018

Featured Guests: Sean Snaith - Director, UCF Instiute for Economic Competitiveness Don Unser - Retail President Anand Krishnamoorthy - Associate Professor of Marketing Jahir Hernandez - Student, Former Old Navy employee