00:59 - Founders often believe only they can do the job right, which leads to resistance to delegation and limits the growth of their team.

05:38 - Not all work can—or should—be reduced to a checklist. Creative roles require flexibility and trust, not overly rigid task delegation or prescriptive SOPs.

08:53 - Doing a task repeatedly may feel faster in the moment, but it burns time in the long run. Effective delegation of duties with ownership is the real time-saver.

12:08 - Start with what hurts most—onboarding, delivery, or admin. If a process drains you and it's valuable, it's the best candidate for delegation.

15:04 - If a task costs less than your effective hourly rate and drains your energy, it should be delegated to someone better suited to handle it.

18:29 - Don’t write the SOP yourself. Record a handover, walk your team through it live, and let them create the standard operating procedure.

21:59 - Use the “I, We, You” method: demonstrate the task, do it together, then delegate it fully. The person doing the task should document it.

25:32 - Many repeatable tasks in business operations can now be handled through workflow automation. If it happens in a browser, it’s likely automatable.

29:16 - Empower your team to improve their roles by building tools and suggesting workflow automation solutions where possible.

32:24 - Don’t jump in to solve every problem. Coach your team to bring options and own the fix—that’s how you grow leaders through delegation.

37:12 - Document who owns each process and who else can step in. Redundancy in task delegation builds a more resilient, scalable team.