01:23 - It’s not a lack of hard work that burns people out. It’s putting that effort into the wrong coaching business model, with outdated pricing and packaging that demands too much of you.

03:01 - Clear messaging is the first step to escaping the cycle of hustle. The PARIS framework helps you shift your sales offer from confusing to compelling.

06:13 - Once your messaging attracts the right clients, your systems need to handle value delivery without you being the bottleneck, creating space for predictable income.

06:56 - Onboarding is critical to get new clients moving fast. A smooth experience supports your packaging and pricing by proving the value from day one.

08:28 - Retention doesn’t happen by accident. It needs systems in place to support your coaching business model, keeping clients engaged and your sales offer front of mind.

09:00 - Progress tracking shows clients they’re growing. Tools like dashboards, journals, and reviews help make the value delivery visible and reinforce your sales offer.

10:01 - The key to keeping people subscribed is giving them something to look forward to, which is essential in performance royalties, membership, and other recurring models.

11:02 - The hardest shift for many founders is letting go of the belief that they are the product. Sustainable packaging and pricing lets your systems, not your hours, deliver the result.

12:15 - Fixing your packaging, pricing, and delivery model is what transforms your business from exhausting to sustainable—and builds the foundation for predictable income.