02:12 - This, says James, is a fundamental key to successfully scale ad campaigns…

03:26 - Before you scale advertising, determine, what is the temperature of your audience?

05:26 - Here’s how you decide the appropriate budget to scale your marketing.

06:56 - When consumer demand increases, you need a corresponding strategy.

09:09 - When ad spend budgets scale up, how do you manage your campaigns?

12:36 - You need an advertisement hook that captures attention.

13:59 - A multimodal advertising strategy has several benefits.

15:54 - Some practical advertising examples bring theory to life…

23:15 - An expert has understanding of insights that clients might miss.

25:23 - Here’s how to make the most of the client's existing data to scale ads…

26:58 - It’s important to adopt a long-term perspective in advertising.

28:58 - Consider the advantages of expanding your advertising reach geographically.

32:08 - Payment terms will have certain impact on advertising strategy.

37:21 - There are more payment considerations to be aware of in paid traffic campaigns.

42:06 - What sets a superior apart from an average advertising agency?