James Schramko Podcast

James Schramko Podcast


1024 - Closing the Deal: Mastering the Art of Setters and Closers for Explosive Sales

August 09, 2023

02:05 - What's appointment setting in the context of sales? Charley defines setters and sales closers.

06:41 - When the person selling to you is impersonating someone else…

13:59 - High-ticket appointment setting generally lead to a phone call. But does it have to?

16:56 - How do magnets play a role in lead generation and appointment setting?

20:20 - Charley has worked with multiple agencies, some of which provide top closers and setters.

25:51 - There are a number of considerations when taking on setters and closers.

28:18 - For optimum results, you want the various parties involved to work hand in hand.

30:01 - What are the best mediums for setting and closing?

32:50 - James and Charley discuss the different pay arrangements for setters and closers…

35:58 - There naturally has to be a way of controlling performance quality…

42:49 - Charley discusses the first step he takes in evaluating the need for appointments setting.

44:24 - With all the suppliers Charley deals with, is there any kind of bias?