Commoditized products are impacting prices and margins, thus threatening companies in all industries, including manufacturing. Are you threatened, as well? Almost all industries today are struggling with the increasing commoditization of their products a

If you've followed Steve's last two webinars, you've learned how to clearly identify those attendees who best fit your prospect profile, as well as how to create the most effective message that attracts their attention. Steve closes the loop in this sessi

Concerned about the global economic outlook and how it affects key markets in the U.S. economy? Join Pat McGibbon, AMT VP — Strategic Analytics, for an update on the latest data and trends. He will discuss both the current and future outlook for the U.S

Maximize your time on the show floor, build ROI and drive results with IMTS’ official lead retrieval solutions. It’s opening day at IMTS 2016 and attendees walk into your booth. Are they a hot lead? How will you collect their contact information and

Another Secret Weapon: Shock & Awe Sometimes we aren’t looking to blast out marketing and advertising to a big list, right? Sometimes we have those handful of highly qualified prospects we want to make a BIG impression on. Sometimes it’s just ONE per

Social Media Advertising for IMTS We all know social media is the Godzilla of the Internet. But one of the most difficult tasks for B2B businesses is figuring out how to connect participation with ROI. There is another way you can use social media that m

Big IMPACT Exhibiting Join Bob Ryley and Mike Jeewek with GES to discuss the process of building a booth before any work is done. They will be touching on the following topics: Engagement, Creativity, Design & General Planning, Technology & Data, Graphic

Electrical 101 for IMTS 2016 If you need electricity for your booth at IMTS (and we’re guessing you will!), be sure to watch this special presentation from Derrick Munro of Freeman Electric. Speaker/Host: Steve Miller, The Adventure

400% ROI? Part 5: The Message In this important part of achieving the highest ROI from your exhibiting dollar, Steve talks about how to communicate the best MESSAGE for attracting the attention of your top prospects before IMTS even opens. Speaker/Host:

Using EI Technology to Create a Focused Innovative Workforce Are company hotheads costing you money? Join Dr. Jim Kestenbaum and learn how the basics of EI (Emotional Intelligence) can help and hurt your bottom-line. He will help you determine the sweet