"We need to talk you guys, this is not gonna cut it."

In this episode, Heather discusses effective strategies for ramping up leads as the financial year comes to a close. She shares 11 actionable techniques, including optimising homepage headlines, utilising targeted Google ads, leveraging testimonials, and enhancing email marketing. 

The conversation emphasises the importance of mobile-friendly websites and strategic campaigns to drive conversions. Heather encourages listeners to focus on specific actions to improve their business outcomes before the financial year ends.

 

Takeaways

• Focus on ramping up leads as the financial year ends.
• Optimise your homepage headlines to resonate with visitors.
• Use laser-targeted Google ads for better conversions.
• Incorporate real human testimonials throughout your website.
• Ensure every call to action has a clear purpose.
• Make your website mobile-friendly to capture more leads.
• Leverage end of financial year campaigns to create urgency.
• Craft email sequences that feel personal and engaging.
• Create social content that supports sales without being overly promotional.
• Refresh your SEO to attract more traffic to important pages.

 

At a glance…

00:00 End of Financial Year Strategies
01:09 Effective Lead Generation Techniques
09:15 Recap and Action Steps

See Transcript

The post #159: 11 Smart Ways to Convert More Before EOFY appeared first on Website Love.