Hot Shots - Firey Little Rants On Marketing

Hot Shots - Firey Little Rants On Marketing


You Can Do It That Way--But It Would Be Wrong

March 12, 2018

There is a right way to get people interested and intrigued and motivated. And there's a way to not do it. And having just heard a way to not do it--creating a waste of the advertiser's money--it seemed like a good idea to look at a fundamental way to make a good advertising message happen.