I often share with leaders that leadership is not easy and it is not for everyone. And it is certainly not a popularity contest, and yet many leaders attempt to be popular with their team. We all have an innate need to be liked and to belong to something and this can sometimes hamper our ability to effectively lead, because the pull of the tribe can be overwhelming. With leadership comes great responsibility and when I’m working with leaders 1:1, I make sure we hone in on a number of key areas that will enable the leader to develop strong leadership credentials, and not focus on building popularity. This is what I cover in today’s episode.