B2B Marketers on a Mission

B2B Marketers on a Mission


Latest Episodes

Ep. 22: Strategic Role of Fintech in the Ever-evolving Finance Industry – Interview w/ Victor Salinas García
November 10, 2020

Victor Salinas García (CEO, Aiontech) explains why it’s important for companies in fintech to forge strong partnerships with financial institutions, and how the management and analysis of data will be

Ep. 21: Getting Legal Advice that Aligns with Your Long-Term Success – Interview with Jonathan Ip
November 02, 2020

Jonathan Ip (Founder, Iterative Law) discusses the importance for B2B companies / entrepreneurs / startups to seek legal counsel and advice at the start of their endeavors, what mistakes to avoid, and

Ep. 20: B2B Sales: Create Success with Trust, Credibility, and by Asking Better Questions – Interview with Marcus Chan
October 26, 2020

Marcus Chan (President & Founder, Venli Consulting Group) shares insights and tips that everyone in B2B sales can immediately implement. He talks about the challenges that B2B salespeople face, resist

Ep. 19: ABM: The WHAT, WHY, and HOW of High-Value Customer Acquisition and Growth – Interview with Sara Månsson
October 19, 2020

Sara Månsson (Head of Sales Sweden, InZynk) explains why organizations should plan holistically for ABM from the start, what changes she has seen to ABM as a result of the crisis, and how an ABM strat

Ep. 18: Creating Greater Organizational Success through Better Sales & Marketing Alignment – Interview with Nick Bennett
October 13, 2020

Nick Bennett (Director of Field Marketing, Logz.io) elaborates on what causes misalignment between sales and marketing, what both sides need to do in order to succeed together, and why innovation as w

Ep. 17: Helping B2B Companies to Scale Revenue using a Full-Funnel Approach - Interview with Andrei Zinkevich
October 07, 2020

B2B entrepreneur & “serial connector” Andrei Zinkevich (CEO, Fullfunnel.io) talks to us about the full-funnel approach that he teaches to B2B tech and service-based companies. The right way to use aut

Ep. 16: Creating Opportunity and Disrupting a Traditional B2B Industry - Interview with Rajat Jain
September 30, 2020

Rajat Jain (Founder, EOXS) talks about his journey as a tech entrepreneur, and how he identified a gap in an industry that is traditionally dominated by global conglomerates – steel.

Ep. 15: Interview with Mrunal Nagrecha
September 23, 2020

Taking One’s Ability to Solve Complex Problems to a Whole New Level

Ep. 14: Market Research as a Key Driver of Success in B2B - Interview with Stephan Sigaud Interview with Stephan Sigaud
September 16, 2020

Stephan Sigaud (EVP of Marketing and Development, Phase 5) explains how market research can enable organizations to make better decisions, drive the product development and innovation pipeline.

Ep. 13: Contact Marketing: Getting a Meeting with Anyone (Part 2) - Interview with Stu Heinecke
September 09, 2020

Stu Heinecke shares insightful and engaging ways to get a meeting with the right persons and prospects. Stu also talks about his new book, where he discusses his latest business methodology whose insp