B2B Marketers on a Mission

B2B Marketers on a Mission


Latest Episodes

Ep. 28: How Personal Branding Can Help You to Grow Your Business - Interview w/ Kasey Jones
December 23, 2020

Kasey Jones (Thought Leadership + Growth/Strategy Coach, A Better Jones) on the topic of personal branding and thought leadership for B2B founders.

Ep. 27: How Animated Explainer Videos Help to Simplify Visual Communication for B2B Companies - Interview w/ Dylan Healy
December 15, 2020

Dylan Healy (Co-Founder, Animation Explainers) on how animated explainer videos help B2B clients to effectively communicate their complex products and service offers in a way that converts.

Ep. 26: How B2B companies can leverage the power of e-commerce platforms - Interview w/ Jay Desai
December 07, 2020

Jay Desai (Head of Growth, Trend.io) on creativity's vital role at an early-stage startup, why B2B companies ecommerce should draw inspiration from B2C, and the importance of constantly getting market

Ep. 25: How Entrepreneurs can Leverage Opportunities in the Private Capital Market – Interview w/ Oscar Jofre
November 30, 2020

Oscar Jofre (Co-Founder, President/CEO, KoreConX) explains the misconceptions that people have about private equity, what entrepreneurs need to be mindful of, and how it’s paramount to continuously im

Ep. 24: How to Connect with Your B2B Target Audience Through Podcasting – Interview with James Carbary
November 24, 2020

James Carbary (Founder, Sweet Fish Media) talks about how B2B companies can leverage the power of podcasting to build relationships and collaborative content with their target audience, some of the mo

Ep. 23: The Future of AI and Its Role in B2B Marketing - Interview with Joya Scarlata
November 15, 2020

Joya Scarlata (Director of Digital Marketing, InterraIT) pulls back the curtain on the world of artificial intelligence (AI) and talks about how this technology can enable better alignment between sal

Ep. 22: Strategic Role of Fintech in the Ever-evolving Finance Industry – Interview w/ Victor Salinas García
November 10, 2020

Victor Salinas García (CEO, Aiontech) explains why it’s important for companies in fintech to forge strong partnerships with financial institutions, and how the management and analysis of data will be

Ep. 21: Getting Legal Advice that Aligns with Your Long-Term Success – Interview with Jonathan Ip
November 02, 2020

Jonathan Ip (Founder, Iterative Law) discusses the importance for B2B companies / entrepreneurs / startups to seek legal counsel and advice at the start of their endeavors, what mistakes to avoid, and

Ep. 20: B2B Sales: Create Success with Trust, Credibility, and by Asking Better Questions – Interview with Marcus Chan
October 26, 2020

Marcus Chan (President & Founder, Venli Consulting Group) shares insights and tips that everyone in B2B sales can immediately implement. He talks about the challenges that B2B salespeople face, resist

Ep. 19: ABM: The WHAT, WHY, and HOW of High-Value Customer Acquisition and Growth – Interview with Sara Månsson
October 19, 2020

Sara Månsson (Head of Sales Sweden, InZynk) explains why organizations should plan holistically for ABM from the start, what changes she has seen to ABM as a result of the crisis, and how an ABM strat