B2B Marketers on a Mission

B2B Marketers on a Mission


ABM: The WHAT, WHY, and HOW of High-Value Customer Acquisition and Growth | Sara Månsson | EP 19

October 20, 2020

This week’s episode is packed with incredible insights and tips that everyone in the sales profession can immediately implement, even if they don’t have many years of experience. We had the opportunity to sit down with Marcus Chan (President & Founder, Venli Consulting Group) to talk about some of the greatest challenges that B2B salespeople face, why they should resist the temptation to automatically “pitch” prospects, and why it’s crucial to be positioned as an expert and ask better questions.