Brian Dempsey of TribeVideo wants business owners to learn to use video marketing like rockstars.
Most Americans consume 2.5 hours of video content per day. That's a lot of ways to reach them. So, why aren’t all business owners in front of the camera telling the story of their brand?

Find out how to harness the power of smart video marketing on this episode of the Digital Hospitality podcast featuring Brain Dempsey of Tribe Video Marketing.
Watch the full interview on YouTube.
https://youtu.be/HcCzPvNB958

3 Takeaways from the Interview:
1. Start Where You Are – 
What social network do you spend most of your time using, connecting and engaging on? Well, that’s where you should start posting videos. Whether it’s going live on Facebook or uploading to Instagram reels, the platform will always be most purposeful if it's native to you and your brand.
2. You Already Have the Camera – 
The first step of creating video isn’t researching the best camera on the market, it’s using the one you already have – which is likely your phone. As Brian says, most of the video we consume is not professionally edited. Additionally, the biggest hurdles in creating compelling video are not tied to tech, they’re tied to mindset.
3. One Video Makes Multiple Pieces of Content – 
Through one video, you already have audio, written and picture content merely from recording, transcribing and screenshots. On top of that, you can cut up a single video into multiple clips. On top of trust and connection, video is by all means the most bang for your buck.

Brian Dempsey and Smart Marketing —
Brian Dempsey, President of Bright Tribe Marketing, knows the power of smart video marketing firsthand.

“Video is the fastest pathway to trust,” digital marketing expert Brian Dempsey points out on the Digital Hospitality podcast. “People do business with people they trust, and video allows us to connect in that way. That is the fastest pathway to building trust with our existing and potential customers.”

➤ Brian Dempsey LinkedIn — https://www.linkedin.com/in/brighttribe/
➤ Brian Dempsey Instagram — https://www.instagram.com/40_something_style

Having worked for years in the marketing world and getting his feet wet in video for fun thanks to his love of menswear, Brian Dempsey (@40_Something_Style) quickly made the connection that video content wasn’t just the future of brand storytelling, it was the most important component of content marketing right now.

“My passion has shifted to helping people connect in meaningful ways using video to grow their business,” shares Brian. “A lot of my time and energy is doing a lot of coaching and working with agencies to help them provide video marketing services to their clients.”

As alluded, this pivot inspired Brian Dempsey to found TribeVideo.

➤ TRIBE VIDEO MARKETING — https://tribevideo.co/

Understanding the importance of connecting with consumers through video, Brian is here to shift the mindset of clients to help their business reach its full potential.
“There's a gap between having the tools, the clarity, the confidence, and a content strategy,” says the marketing maven. “I'm passionate about helping people bridge that gap so that they can use the tools that they have effectively to grow their business.”