In this session of Rising Tides Live, hosted by Shawn Walchef, the community gathered to explore how businesses can give back through authentic community service, even with limited time or resources. From hosting BBQ festivals to mentoring neurodivergent entrepreneurs or partnering with local schools, participants showed that impact starts with individual action. The conversation highlighted why giving back should reflect your brand’s DNA—not just be a marketing tactic. Whether mentoring future hospitality leaders, building school partnerships, or offering a listening ear to struggling founders, leaders are finding creative ways to serve. This episode reminds us that service, like success, grows through consistent, intentional effort.

• Align Service with Your Brand DNA – Your community work should reflect who you are and what your business stands for. Authenticity leads to deeper connections and longer-lasting impact.
• Small Actions Create Big Ripples – Even with limited time or funds, offering mentorship, advice, or simply showing up for others can significantly benefit individuals and strengthen communities.
• Share Your Efforts, Inspire Others – Like marketing your business, talking about your community service can lead to new partnerships and inspire others to join your mission. Visibility matters.

• Cali BBQ Media: https://content.calibbq.media/
• Join Our Next Show: https://betheshow.media/rising-tides/
• Shawn Walchef on LinkedIn: https://www.linkedin.com/in/shawnpwalchef/

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