On a recent episode of the Hospitable Podcast powered by Omniboost, Shawn Walchef of Cali BBQ Media had an engaging conversation with Omniboost’s CEO Kees Zorge and COO Rob Napoli. The discussion delved into creating a podcast, the importance of frontline engagement, egoless leadership, and the power of storytelling in business.

Napoli, the COO of Omniboost and host of The Bear Necessities of Entrepreneurship Podcast, emphasized their dedication to optimizing the client experience through their technology. Napoli highlighted their proactive approach by visiting client locations to ensure their integrations are functioning seamlessly. That level of commitment ensures that their systems, often operating behind the scenes, truly simplify the clients’ workflows and enhance their productivity.

“We’re obsessed with it. That’s why I love getting to be out on location doing these things,” he explains. “We want to know is it making their life easier or more difficult? Because there’s tons of problems that could happen. And that, for us, is so important to be frontline.”

Zorge, the CEO, shared his philosophy on leadership and organizational culture. He strongly believes in the elimination of ego to maintain a unified mission across the company. Zorge’s vision is to preserve the company’s core essence of hospitality and unity, regardless of the company’s growth or changes, even considering potential public status in the future.

Zorge stated, “We’re a team, and whether you’re in the leadership team, whether you’ve got a “C” title or you’re the Chief Dusting Officer. It’s the same mission, it’s the same insurgency.” 

Walchef brought his perspective on the importance of storytelling in building authentic customer relationships. He highlighted the formula for a compelling keynote: finding a story with a lesson, learning it thoroughly, and repeating it effectively. Drawing parallels to how comedians perfect their craft, Walchef underscored the importance of iteration and precision in storytelling.

“Tell us a story. And in that story, there’s a lesson. And the better that you get… at telling the same story that has a good lesson, that becomes the story that your team shares. That’s the story that your customers share.” expresses Walchef

The conversation on the Hospitable podcast showcased how Omniboost’s commitment to client experience, leadership without ego, and the power of storytelling can drive business success and foster a cohesive, mission-driven company culture.

Digital Hospitality is an interview-based video podcast hosted by business owner Shawn P. Walchef (@shawnpwalchef) and produced by his Cali BBQ Media company sponsored by DAVO Sales Tax (@davosalestax) and Marqii (@getmarqii) The weekly digital series explores the ways successful businesses and entrepreneurs have merged old and new with innovative digital strategies that harness the power of the Internet and social media. Shawn is the founder of Cali BBQ Media and creator of the Restaurant Influencers podcast on Entrepreneur Media.
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