Digital Marketing from the Trenches : Live at the Hive

Digital Marketing from the Trenches : Live at the Hive

Latest Episodes

Why You Need a Paid and Organic Marketing Plan
October 18, 2021

Celebrate the 200th Episode of Live at the Hive with us as we dive into the power of combining your paid and organic marketing channels, including how to track their performance, - So you can optimize

Designing for Users – A User-Centric Approach
October 13, 2021

Designing for your brand or business has evolved.  - The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey.  - By understanding the

5 Reasons Your Business Needs To Be On TikTok
October 04, 2021

Did you know there are 689 million monthly active users on TikTok? - What started as a Gen Z-dominated lip-syncing app quickly became a global hub for businesses to connect with their customers. - The

How to Implement a Successful Marketing Funnel – Putting the Fun Back in Funnel
September 27, 2021

Every business owner knows the pains of just missing a sale, but the real question here is, what made the prospect drop out at the last minute. - And, how do you ensure that this doesn't keep happenin

Using Email to Attract, Engage and Retain Customers
September 20, 2021

Did you know that 99% of consumers check their email every day, and it is by far the preferred method to receive updates from brands? - Not to mention that 73% of millennials prefer email communicatio

5 Effective Content Distribution Plays
September 13, 2021

You've probably heard that "content is king" again and again, but if your audience isn't seeing the content you produce, is the effort worth it? - How you distribute and share your content is equally

How to Promote Your Business in Mobile App Ecosystem
September 07, 2021

Did you know that in North America, adult mobile phone use has hit 3 hours and 54 minutes per day? - The majority of that time is spent in mobile applications and not in the web browser. - Mobile apps

How to Repurpose Long Form Video for Social Media
August 30, 2021

Creating social media content can be an overwhelming and time-consuming job. A ton of resources go into prep, production, post-production, and distribution. - Then, once you put it all out there, it e

Instagram Fundamentals: From Zero to Hero
August 23, 2021

It's time to get serious about building your Instagram account and posting relevant content that your viewers will love, so what's the first step? Let's take you through the Instagram Fundamentals. -

Beyond Keywords: Understanding Search Intent
August 16, 2021

You've nailed the queries and keywords that will drive your SEO efforts. - You've created high-quality content that matches your query list. - But things may not be going as well as you thought. - May