The CX Cast
293 – CX Leader Priorities: Collect and Analyze Data For Customer Insights
February 17, 2023
Continuing our series on Forrester's CX Priorities, VP and Principal Analyst Brandon Purcell lays out how business leaders can collect and use data across the business to impact customers.
Research-based guidance on how to manage customer experience (CX) at any organization — an imperative that Forrester has been researching for over 20 years. Each week, Forrester analysts discuss key findings from their latest research on CX; analyze relev
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