The CX Cast

The CX Cast


Latest Episodes

385: Practitioner Stories: Designing Human-Centric AI Experiences At Phillips Healthcare
December 17, 2024

Philips Healthcare is at the forefront of a dynamic market. Telemedicine, the lasting impact of the pandemic, the aging population, consumer access to healthcare data, and other factors are challengin

384: How Fujitsu Europe Scaled Its CX Transformation
December 10, 2024

Ben Phillips, Head of Fujitsu Europes Customer Experience Performance Center, joins the CX Cast to share how Fujitsu Europe has scaled its CX program in a complex, account-driven B2B services organiz

383: Practitioner Stories: Verizon’s CX In The AI Revolution 
December 03, 2024

As Verizon consumer groups first-ever Chief Customer Experience Officer, Brian Higgins accomplished a lot in just over a year. He joins the CX Cast to discuss his strategy to deliver best-in-class ex

382: Journey Mapping Masterclass 4: Drive Gains From Journey Mapping
November 26, 2024

This is the final episode in our 4-part deep-dive on journey mapping with Forresters journey mapping expert, Joana de Quintanilha. In this installment, Martin, Angelina, and Joana delve into the fina

381: Journey Mapping Masterclass 3: Validate The Journey
November 19, 2024

This is the third episode in a 4-part deep-dive on journey mapping with Forresters journey mapping expert, Joana de Quintanilha. In this installment, Martin, Angelina, and Joana discuss how to valida

380: Journey Mapping Masterclass 2: Workshop Your Journey
November 12, 2024

This is the second episode in a 4-part deep-dive on journey mapping with Forresters journey mapping expert, Joana de Quintanilha. In this installment, Joana digs into the journey map creation process

379: Journey Mapping Masterclass 1: Frame The Effort
November 05, 2024

This is the first in a 4-episode deep-dive on journey mapping with our journey mapping expert, Joana de Quintanilha. In this episode, Joana gives an overview of the journey mapping effort, from scopin

378: Practitioner Stories: Journey Management At Prudential
October 29, 2024

We continue our series on Prudentials CX transformation by interviewing John Sciacchitano, VP, Head of Journey Management. He describes a framework of journey management that's sensitive to stakehold

377: How To Design Trustworthy AI Experiences
October 22, 2024

Eighty percent of UK consumers believe that firms should always disclose when they use AI, yet only 48% believe that AI powers self-driving cars. With such a mismatch between consumer expectations and

376: Practitioner Stories: People-Centric CX At eBay
October 15, 2024

CX leaders at large global organizations are developing new strategies to achieve better CX with AI while maintaining the well-being of frontline talent. Derek Allgood, Vice President of Global Custom