The CX Cast

The CX Cast


394: Getting Stakeholder Buy-In For Customer Research Pt. 2 

March 04, 2025

Forrester identifies the firms that are helping businesses diagnose customer problems, develop a plan to solve those issues, and build the infrastructure needed to execute a CX transformation. That effort is led by Principal Analyst Judy Weader, who joins us to unpack her recent evaluation of the CX strategy consulting services market.