Bite Size Insights

Bite Size Insights

Latest Episodes

Episode #16 – Lessons from Australia’s most valuable brands with Ryan France and Jarrod Payne
September 03, 2019

Innovation and brand experience have proven to be critical factors driving performance according to the latest BrandZ™ Top 40 Most Valuable Australian Brands report. Kantar Australia brand and analytics gurus Ryan France and Jarrod Payne reveal the rep...

Episode #15 – The power of connection and optimising touchpoints with Dr. Niels Neudecker
August 20, 2019

Dr. Niels Neudecker leads Kantar’s global practice for touchpoint management and he speaks with Brian Walker-Catchpole on the power of consumer connection through marketing touchpoints. Based New York City,

Episode #14 –Why a data centric culture is imperative for your brand with John Cucka and Jarrod Payne
August 05, 2019

Kantar Australia Business Intelligence Director John Cucka talks with Bite Size Insights guest host Jarrod Payne about creating a data centric culture, the evolution of big data and the role of AI as we move towards the necessity of a data centric cult...

Episode #13 – Getting innovation right with Ray Crook
July 23, 2019

Kantar’s Global Head of Innovation, Ray Crook reveals the secrets and pitfalls to getting innovation right today to drive growth and revitalise your brand.

Episode #12 – Transcending creative across borders with Dan Lauder
July 09, 2019

Does your creative work in markets beyond or Australia? Or have you been given global creative and want to know how to make it tick at home? Kantar’s Creative Development specialist Dan Lauder talks to Amy ‘Fritz’ Fridlund about the nuances of transcen...

Episode #11 – Celebrating humanity through immersion
June 25, 2019

How women in rural India influenced Matt Beal’s approach to research  - Kantar’s Matt Beal traveled to rural India as part of measuring Google’s ‘Internet Saathi’ program – something he found to be both a privilege and an incredible learning experienc...

Episode #10 – Transforming exceptional customer experience with Jake Pilgrim
June 11, 2019

Kantar Australia’s Head of CX Jake Pilgrim discusses how to achieve effective CX strategies beyond just having the technology. - Find out more about great Customer Experience

Episode #9 – The secret to how brands grow faster with Ryan France
May 27, 2019

People experience brands across an ever-growing range of touchpoints. The most successful brands are able to align all the moments that really matter to consumers – from communications to product experience.

Episode #8 – Designing to the edges with 4B’s Dan Formosa
May 13, 2019

Dan is a world-renowned design consultant based in New York. In 1981, he co-founded Smart Design, where his OXO Good Grips kitchen tools became a symbol of products designed for everyone. Dan built his extensive career on the belief that design should ...

Episode #7 – The role of AI in advertising creative
April 30, 2019

Kantar’s Global Head of Creative Daren Poole reveals the balance between science and art in advertising creative development including discussing the influence of artificial intelligence (AI) on developing ads with impact across the globe. -