B2B Lead Gen Podcast

B2B Lead Gen Podcast


Latest Episodes

Bitcoin, Blockchain, and Cryptocurrency with Michael Terpin
June 25, 2021

Michael Terpin, an American investor, entrepreneur and public relations executive. In 2013 he co-founded BitAngels, an investment network for blockchain technology startups and the first angel network for bitcoin and digital currency startups with 500 ...

Tech Stacks for RevOps with Jen Spencer
May 13, 2021

Smartbug’s Chief Revenue Officer and RevOps analyst Jen Spencer talks about her recent benchmarking report on the convergence of inbound marketing and revenue operations (RevOps): a survey of 200-plus revenue leaders that includes a RevOps framework fo...

Enterprise SEO with Nick Wilsdon
April 29, 2021

In this episode. of the B2B Lead Gen Podcast, digital marketer and strategist Nick Wilsdon talks about the enterprise SEO strategies of major brands, working with SEO specialists, why big changes at Google could make or break your search engine visibil...

SEO for Everyone with Yoast for WordPress
April 22, 2021

With 30% marketshare, WordPress is the world's most popular content management system (CMS) on the Internet today. Unsurprisingly, plugins designed to work with it, especially those that use the freemium business model to convert free to premium subscr...

Optimizing Your Site for Search with Juliette van Rooyen
April 15, 2021

In this episode of the B2B Lead Gen Podcast, search optimization expert Juliette van Rooyen talks about how to get internal linking right, how to deal with keyword cannibalization, the easiest way to crawl one’s own site,

Blitzscaling, Bigotry, and Bezos with Chris Yeh
April 07, 2021

In this episode, writer, investor and entrepreneur Chris Yeh talks about Blitzscaling: The Lightning Fast Path to Building Massively Valuable Companies, a book he wrote with Linkedin CEO Reid Hoffman, which explains how companies like Amazon, AirBNB,

Meghan Markle, Clubhouse and Alternate Realities with Katie Kern
April 01, 2021

In this episode Katie (Ekaette) Kern, COO of Media Frenzy Global, a PR and marketing agency with offices in Atlanta, and London, discuss Clubhouse, the Meghan Markle Oprah Winfrey interview, the #BlackWomenatWork hashtag, Billie Holiday,

How To Stack Marketing Technology with Scott Brinker
March 27, 2021

In this episode of the B2B Lead Gen Podcast, Scott Brinker, vice president of platform ecosystem at HubSpot and editor at Chief MarTech talks about stack business value with marketing technology. Brinker is also chair of the MarTech Conference and a...

How To Stack Marketing Technology with Scott Brinker
March 25, 2021

In this episode of the B2B Lead Gen Podcast, Scott Brinker, vice president of platform ecosystem at HubSpot and editor at Chief MarTech talks about stack business value with marketing technology. Brinker is also chair of the MarTech Conference and a...

Google Search Quality Rater Guidelines
March 18, 2021

Katie Robbert is the CEO of Trust Insights, a marketing analytics consulting firm. She is Google Analytics certified, with a Master of Science in marketing and technological innovation, and has years of experience in SEO and data analytics.