A Must Read Book - Ready, Fire, Aim: Zero to $100 Million in No Time Flat  I started an agency roughly a year ago after working 15+ years in the digital marketing space. Going into the marketplace I had all these ideas about what was going to work, b

An Epic Failure That Recently Happened In My Business... Even with 15+ years in marketing, I still make mistakes and I still break things. Sometimes the best ideas can turn into the worst follow through, and you won’t realize it until after you do the wor

Reverse Engineer Any Ad On The Planet Here’s a great way to find an unlimited amount of marketing ideas through Facebook and Facebook Search. With this trick you can funnel hack any company and their product, while finding creative ideas for your own adve

An Email From Dean Graziosi & The Perception Of Pricing I got an email the other day from Dean Graziosi due to the fact that I am on his remarketing list. Dean and/or his copywriter is a master at writing human copy that converts and starts a dialogue

Traffic and Funnels - A Facebook Ad Review Today I break-down the Facebook Ads of a potential competitor, Traffic and Funnels, and I have to say… These guys know what they’re talking about! They have been hammering me with ads on all platforms, which is a

Marketing: A Love Story: How to Matter to Your Customers - Book Review Bernadette Jiwa has written some amazing content on her blog: The Story of Telling. This book is a compilation of those blog posts packaged together in an easy to read format, full of

Facebook Ad Review of Desjardins Insurance Agency Desjardins Insurance Agency sells several types of insurance, from home to auto to life. They are currently running quite a few ads through Facebook, but not as many as you would think considering the size

Another Facebook Ad Review: Revera Inc.  Revera Inc. is a retirement home based in Canada, and like most advertisers on Facebook they are doing some things very well, and there are some areas that they could improve. At first glance, their main messa

Injury Attorney Facebook Ad Review Injury attorneys, and attorneys in general are the most competitive industries you can go after online. I’m seeing clicks for as high as $2,000 on Google, which makes Facebook an even more powerful tool for these compani

Home Hardware, Building Centre & Furniture Stores Ad Review In this video I break down the ads for Home Hardware, Building Centre & Furniture Stores, a Canadian brand with several Facebook campaigns currently running. Their ads do several things r