Action's Antidotes
The Power of Purpose and Why It Matters Today with Ariel Naftali
Finding a sense of purpose is important to our well-being. As you grow and live your life, your purpose also grows. Following it can lead you to fulfillment. It’s like your roadmap. Think about this: When you have a sense of purpose, you tend to experience joy, happiness, and satisfaction more often. It gives you the ability to become resilient, hopeful, and optimistic about the future.
When it comes to purposes, our guest Ariel Naftali is an expert on that matter. She is an executive coach for purpose-driven leaders. Ariel loves helping people find their purpose and perform at a high level. Let’s hear more about them today.
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Listen to the podcast here:
The Power of Purpose and Why It Matters Today with Ariel Naftali
Welcome to Action’s Antidotes, your antidote to the mindset that keeps you settling for less. I’ve been thinking a lot about some of the problems that we’re experiencing in the world today, and, in my humble opinion, just from my observations, talking with people, reading things, it seems like what a lot of people are missing are three of the building blocks for a good life: purpose, confidence, and resilience. And what I mean by that is that the purpose to understand, get some grounding behind why you’re doing what you’re doing, making it meaningful; the confidence, of course, is the ability to really execute on it, believe in yourself; and resilience is how we respond to bad things that happen. And I see so many of the less fortunate, less happy things going on in the world today, I see a crisis where a lot of people are lacking one or all three of these particular things. My guest today, Ariel Naftali, is an executive coach for purpose-driven leaders. She helps people find their purpose and perform up to that purpose.
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Ariel, welcome to the program.
Hi, Stephen. Thanks so much for having me.
Ariel, thank you so much for joining us today on Action’s Antidotes. First of all, what is the name of your business?
My business is Perform with Purpose and, I know, a very cliché title there as a purpose coach, but Perform with Purpose and we are located in Denver, Colorado.
And your website brings up both performance and purpose. How do you see these things intersecting with one another and which one comes first and which one’s more important?
Great question. I started my work mostly in the performance realm working with athletes and I didn’t realize this emphasis on purpose was important in the beginning of that work. A lot of the work that I was doing was helping athletes with their mindset to perform at a higher level, but what I realized for myself and for them as well is if they’re not clear on why they’re doing what they’re doing, if they haven’t really attached a meaningful reason behind the effort, the work, the energy, their time that they’re putting into something, when they actually reach that goal that they’re setting, that performance metric, it doesn’t end up feeling as satisfying or fulfilling as they thought it was because they didn’t attach it to something meaningful to them. That had me rethink my whole process and my whole focus and wanting to center more on this purpose lens first to figure out what’s actually important to you, what’s actually meaningful to you, and once we identify that, then let’s set goals in line with it and help you perform at the height of your potential in the pursuit of that to ensure that you’re actually setting yourself up for a career, a life that’s going to be more fulfilling and more satisfying on the other side.
Well, it’s interesting that this came from the world of athletics because I think a lot of us have in our minds what professions feel like they have a lot of purpose and which professions feel like they don’t, and do you see this as varying a lot? Do you see a lot of athletes that understand, say, you’re running for track, for example, understand like, “Why did I pick this sport?