When you start a business, you need two things: a vision and culture. So how do you build these two things? Stephen Jaye interviews the CEO of Management Insight, Todd Wheeler, on the role of leadership and communication. Todd also discusses the importance of community, learning to focus on the right things and understanding. Starting up a business? Or are you looking to improve an existing one? Then tune in and learn valuable lessons from Todd.
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Build Your Business Vision And Culture With Management Insights Founder Todd Wheeler
One important aspect of everybody's lives or most people's lives is work culture, organizational culture, the culture that we all spend a good part of our days in. These things are changing. The Great Resignation assertion of what a lot of people have been feeling for years, what they want out of their work culture, which is an organization that benefits, values them and is still pretty early into this whole transformation. We are going to take a little while before we see how this entire thing turns out.

However, there are a lot of interesting things going on in this field, hopefully leading us toward a better and more productive work culture in the future. My guest, Todd Wheeler, is the Founder and CEO and by CEO, he refers to as Chief Enthusiasm Officer of an organization called Management Insight, which helps high-level personnel, CEOs, etc., set the tone for the culture that their organizations are going to be employing.
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Todd, welcome to the show.

Thank you. It is great to be here.

Let us start with Management Insight is what you do with the organizations that you engage with.

Fundamentally, we like to create cultures of community and communication. We do this by basing things on acknowledgment and appreciation. If an organization does just those two things, it will be able to maintain and keep people. People need to be listened to. They need to be heard and appreciated. Oftentimes, I have gone into companies where they have an open-door policy. They have suggestion boxes throughout. Nobody ever reads the suggestions or does anything about them if they have read them. That is not an open culture. I have been working in and around culture for years and it comes from a space of trying to understand why things do not work in organizations.

The famous consultant says that culture relates to strategy anytime. If you don't have the right people to execute with the right attitude, it doesn't matter. Peter Drucker was who I was thinking of. Peter Drucker is the Founder of Organizational and Management Consulting. The whole idea behind it is you have got to have a lot of these things working in alignment. Culture, to me, is the foundation. I look at what I call the non-financial aspects of corporate performance, strategy, structure, and leadership style, all based on the organization's stage of development.

With the culture piece added to that as a foundation, that is what is going on. I have always said that soft skills are the hardest skills. My tagline for my organization is it is simple, but it is not easy. If you have to hack your way through a jungle and you have a guide who knows where you are going and where the crevasses and rivers are and what you are going to need to get to the other side, it's a lot easier than hacking your way through the jungle. Any organizations start without a clue about how to do what they need to do.

'I have seen an incredible shift in cultural appreciation and the importance of it. I was laughed out of boardrooms in the 90s, bringing up the importance of culture and how people feel and how you treat them.'Click To Tweet

You start with a discovery. I have got this great idea. My generation and generations before and after what we were always told were put a plan together. My belief is that it is 100% wrong. If you come up with an idea and put a plan together,