OnBase: Smashing Sales and Marketing Misalignments

OnBase: Smashing Sales and Marketing Misalignments


Ep. 376 | Gazing into the future: B2B Sales

February 04, 2023

In this episode of Sunny Side Up, host Chris Moody interviews Julia McClatchy, a partner at McKinsey's Philadelphia office. Julia sheds light on the findings from McKinsey's new B2B growth equation report, which surveyed 3,500 B2B decision makers across 1