OnBase: Smashing Sales and Marketing Misalignments
Ep. 272 | Ways to Solve No Historical Data
January 05, 2022
Mark Turner explains go-to-market planning for a brand new division with zero historical data. How do we upscale a business using the first-party intent data and analyze customer behavior patterns to understand their pain points and offer solutions?
Sunny Side Up is now 'OnBase', the no-fluff, all-impact B2B podcast bridging the divide between sales and marketing. Hear from the sharpest minds in B2B as they share revenue-boosting tactics and lessons straight from the frontlines and help you solve you
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