OnBase: Smashing Sales and Marketing Misalignments
Ep. 137 | How to Achieve Effective Storytelling. Ft. Cassidy Lammers, Lenovo
December 17, 2020
In this episode, Cassidy Lammers talks about achieving effective storytelling, breaking down her framework for it, and sharing an intriguing example of her storytelling process with Aston Martin. Want to learn how to create and tell a story to your custom
Sunny Side Up is now 'OnBase', the no-fluff, all-impact B2B podcast bridging the divide between sales and marketing. Hear from the sharpest minds in B2B as they share revenue-boosting tactics and lessons straight from the frontlines and help you solve you
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