OnBase: Smashing Sales and Marketing Misalignments
Ep. 130 | The Role of Data Science and Analytics in B2B Sales. Ft. Ivan J. Galea, Atlassian
December 15, 2020
In this episode, Ivan Galea talks about the role of data science and analytics in B2B sales. He shares his thoughts on whether the technology of employing machine learning (ML) has improved and how he structures data science teams, detailing how to help g
Sunny Side Up is now 'OnBase', the no-fluff, all-impact B2B podcast bridging the divide between sales and marketing. Hear from the sharpest minds in B2B as they share revenue-boosting tactics and lessons straight from the frontlines and help you solve you
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