OnBase: Smashing Sales and Marketing Misalignments
Ep. 127 | The Rise of the Chief Technology Marketing Officer (CTMO). Ft. Martin Gontovnikas, Auth0
In this episode, Martin Gontovnikas talks about the rise of the Chief Technology Marketing Officer (CTMO) and specifically, applying product techniques to marketing to drive results. Everyone’s talking about marketing becoming more technical and Martin pu