OnBase: Smashing Sales and Marketing Misalignments
Ep. 498 | How Sales and Marketing Misalignment Undermines Data and AI Transformation
October 08, 2024
Episode SummaryIn this episode of OnBase, host Chris Moody interviews Aristomenis Capogeannis on the critical role of aligning sales and marketing for successful data and AI transformations. Ari explains that misalignment can increase costs and damage co
Sunny Side Up is now 'OnBase', the no-fluff, all-impact B2B podcast bridging the divide between sales and marketing. Hear from the sharpest minds in B2B as they share revenue-boosting tactics and lessons straight from the frontlines and help you solve you
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