You Get To Decide: Strategies And Tools For Busy Women And Entrepreneurs To Undo Limiting Beliefs

You Get To Decide: Strategies And Tools For Busy Women And Entrepreneurs To Undo Limiting Beliefs


34. What’s Hiding Behind Our Urges?

February 05, 2025

Ever find yourself doing something you swore you wouldn’t—whether it’s reaching for food, that glass of wine, scrolling for hours, or avoiding the thing you know would actually help? Same. This week, I found myself turning to food. Not because I was hungry, but because I didn’t like a result in my life. My brain decided I wasn’t safe, and food felt like the answer.

Urges aren’t random. They’re signals. They show up when our brain thinks we aren’t safe, when something in life feels off, and when we’re trying to escape discomfort. The question isn’t “Why do I keep doing this?”—it’s “What am I actually needing right now?”

In this episode, we’re getting into:

What’s really hiding behind your urges

How your brain tricks you into thinking relief is in the habit, not the root cause

Why food (or anything else) can feel like safety

What to do in the moment instead of giving in

How to break the cycle without white-knuckling through it

If you’ve ever felt frustrated with yourself for going back to old patterns, this episode is for you.

Let’s get curious instead of critical. This episode was exactly what I needed too.


Questions? Comments?

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