Today on Blindspots by DoubleCheck, Geoffrey sits down with Jonathan Bedard, SVP of Product Marketing at Bullhorn, to discuss the ins and outs of successfully transitioning an organization's win/loss approach from an informal, tribal affair to a form

Welcome to Season 2 of Blindspots! A podcast for all things win/loss and churn analysis. For the next several months, DoubleCheck Research’s Research Director, Geoffrey Palmer—a storyteller, a playwright, and your podcast host—will engage with win/loss pr

In this week’s episode, we welcome Ryan Detwiller, founder and CEO of Scalepath—a company that is changing the way companies tackle the previously labor-intensive task of market sizing. Over the course of this in-depth conversation, Ryan defines the four

In today’s episode, we are joined by Dave Daniels, founder of BrainKraft, a company dedicated to helping B2B companies develop the skills and processes to plan and execute successful product launches. Dave shares insights about why some product launches f

Welcome to the Blindspots podcast. This show is designed to help marketers and researchers understand just how to address blind spots in key, go-to-market areas through primary research efforts. This podcast is brought to you by DoubleCheck Research, an e

This episode of Blindspot includes a fireside chat hosted by DoubleCheck's VP of Research, Bruce Kasrel, with Miko Bird and Chris Herrin discussing Sales Kickoff preparation. Miko, Director of Competitive Intelligence at Optimizely, and Chris, Senior

Today on Blindspots by DoubleCheck, Ryan sits down with Benjamin Humphrey to discuss how his platform, Dovetail, is revolutionizing the research field by giving users analytical superpowers and allowing them to embrace a whole new way of analyzing and con

On this episode of Blindspots by DoubleCheck Research, Kyle Poyar is here to discuss Product-Led Growth (PLG) strategies. Kyle is the VP of Growth at OpenView, helping companies fuel growth to become market leaders. As an expert on PLG, Kyle shares what i

In this week's episode, we dive into how you can strengthen your CI efforts by leveraging win/loss insights. This fireside chat is lead by DoubleCheck's own Bruce Kasrel and guests Paul Senatori and Carlo Cadet. Paul has over 20 years of experie

This week, Ryan sits down with Managing Partner at Software Pricing Partners, Chris Mele, who shares his knowledge in pricing and why you should develop a monetization practice. Chris tells us one of the biggest mistakes an organization can make is not to