Growth In Progress

Growth In Progress


212: How Do We Embrace AI While Still Holding Ourselves Accountable?

July 24, 2024

Helli has been navigating the waterways of England and Wales on a narrowboat, Charlotte has had a wholesome weekend in Kent and we’re catching up on all the big and small things, like fears of bats and Charlotte learning that Helli hates custard.


This week we’re chatting about AI in light of the recent controversy by SheerLuxe who introduced their newest “editor” – an AI-generated creation. It’s safe to say it did not have the effect they had hoped for and the backlash was swift. This conversation isn’t about the SheerLuxe debacle but it brought up some interesting thoughts for us around how do we embrace AI? Is AI actually stealing our jobs? How do we (and the growing AI industry) hold ourselves accountable when using AI? What disclosures should be in place?


This is just the start of AI, it’s scary because of its potential but pretending it doesn’t exist isn’t a solution either, how do we embrace it while being aware of its flaws, the disparity in who can access it and the misinformation it potentially promotes?


SheerLuxe Reem article – https://sheerluxe.com/fashion/meet-our-new-ai-enhanced-editor-reem


SheerLuxe Reem controversy – https://www.bbc.co.uk/news/articles/c3gw720vz3lo


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Recommendations


Everyone on this Train is a Suspect by Benjamin Stevenson


Family Album app to share photos in a secure and safe way


Ram on the Pan Am TikTok account – https://www.tiktok.com/@ramonthepanam


Bonus mentions


Caramilk Ice Cream


Samsung’s AI advert – https://www.youtube.com/watch?v=B_VRd1s9bJM


I, Robot


Ex Machina