Frictionless Marketing
GODIVA CMO, John Galloway on Bringing Sweetness to 2020
April 29, 2021
John Galloway is chief marketing and innovation officer for Godiva Chocolatier, the 95-year-old Belgian maker of premium chocolate. He joined the company in 2018 after nearly 30 years in marketing, including substantial stints at Pepsi and Hard Rock.
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Consumers increasingly demand more. And, traditional advertising tactics often cause friction throughout the customer journey. With /prompt., the leading earned-first creative marketing and communications agency, discover how emerging trends and innovativ
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