Frictionless Marketing
Best Buy CCO, Matt Furman on Storytelling Over Data & Championing Truth in the DEI Discussion
February 04, 2021
“If you speak to 100 people, a third of them didn't listen, a third of them forgot what you said, and the other third didn't believe you. And so you’ve got to speak, and you’ve got to speak again, and you’ve got to speak again.”
Matt Furman serves as the
Consumers increasingly demand more. And, traditional advertising tactics often cause friction throughout the customer journey. With /prompt., the leading earned-first creative marketing and communications agency, discover how emerging trends and innovativ
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