After more than 20 years in fundraising, Cherian Koshy knows all about short vs. long-term planning...and which one will make your nonprofit more successful. In fact, his organization discusses with donors their 40 year plan! In this episode, Cherian discusses

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• scarcity vs. abundance mindset and operating from a position of fear
  
• the need for taking the long view of donor relationships
  
• the importance of diversifying your fundraising portfolio
  
• integrating sustainability into your operations and donor communications and
  
• addressing the whole human and all their needs.