Worth Your Salt

Worth Your Salt


Latest Episodes

Unreasonable Hospitality
July 24, 2025

In the latest episode of Worth Your Salt, host Jennifer Orechwa welcomes Ali Guy, founder of The Shared Co., who believes that business should focus on people, not just transactions. As a certified Business Made Simple and Unreasonable Hospitality Coach,

Building A Personal Brand for Wellness Leaders | Salt Marketing
July 10, 2025

In this episode of Worth Your Salt, host Jennifer Orechwa is joined by the one and only Michael R. Hunterfounder of PersonalBrand.com and the brains behind some of the most successful personal brands in the world. Together, they explore what it really me

From First Visit to Forever Client: Leveraging KCard in Med Spas | Salt Marketing
June 26, 2025

In this Worth Your Salt episode, were diving into the future of client loyalty with Crystelle Topatan, CEO of Launchy.io and creator of the KCarda cutting-edge digital loyalty program that lives rig

If I Were Starting a Med Spa Today, This Is Exactly How I’d Market It
June 12, 2025

If I were starting a med spa today, I wouldnt touch social media. I wouldnt boost a post. I wouldnt even think about running an ad.

Five Systems Every Wellness Practice Needs | Salt Marketing
May 29, 2025

In this episode of Worth Your Salt, host Jennifer Orechwa is sharing the 5 Systems Every Wellness Practice Needs to attract more clients, build trust, and create consistent growth. Whether youre a me

Grow Your Hormone Practice 3x Faster | Salt Marketing
May 15, 2025

Host Jennifer Orechwa sits down with Jody Felson Layne, the force behind Accelerated Medical Practices, to dive deep into her journey and expertise that have revolutionized hormone clinic growth.

Why Your Fitness Studio Isn't Growing - And How To Fix It
May 01, 2025

In this episode of Worth Your Salt, Jennifer talks with Seran Glanfield, founder of Spring Three, business consultant and marketing expert who helps boutique fitness studio owners attract more clients

Sales Strategies for Wellness Practitioners
April 17, 2025

In this episode of Worth Your Salt, host Jennifer Orechwa sits down with sales guru Cyndi Padilla of Gain The Edge to explore how wellness practitioners can master authentic sales strategies that alig

From Clicks to Clients: Digital Tools to Enhance Visibility, Scheduling, and Social Engagement
April 03, 2025

In this episode of Worth Your Salt, host Jennifer Orechwa welcomes Megan Belanger, National Channel Manager at Thryv, for a game-changing conversation on how wellness practitioners can overcome digita

Creating Your “Hell Yes!” Wellness Offer
March 20, 2025

Jessica Miller shares her proven strategies for creating a "Hell Yes" offer that not only attracts clients but also scales your business with ease. Listen in as Jessica shares the essential shifts you