A Public Affair
Who Bears the True Cost of So-Called Artificial Intelligence?
In 2025, a record $60 billion was invested in building AI data centers around the world, many of them in the US and Canada. Proposals for data centers are popping up across Wisconsin, in Mount Pleasant, Menominee, Beaver Dam, Dane County and beyond. These “hyperscale” complexes use anywhere between 5-50 megawatts of power and take up hundreds of acres of land. To talk about the growing opposition to AI data centers across the nation, host Douglas Haynes is joined by three guests: Michael Greif of Midwest Environmental Advocates, Mitch Jones of Food & Water Watch, and Ed Morganroth, Jr. of the group, No Data Center DeForest.
People are increasingly concerned about data centers’ energy and water consumption, land use, noise pollution, and e-waste as well as the societal impacts of AI products like deep fakes. To educate legislators about the growing opposition, Food & Water Watch organized a letter to Congress calling for the halt of construction of data centers. Jones says that the fight is happening in every state and their letter creates a national umbrella for these groups to unify their message. So far over 250 organizations have signed on.
Many are concerned that the financial benefits of these data centers are flowing to Silicon Valley and out of local communities. And the public is largely being kept in the dark about how much electricity and water these data centers would eat up. This fall, Midwest Environmental Advocates took legal action to get the city of Racine to respond to Milwaukee Riverkeepers’s record recquest for the projected water consumption of a Mount Pleasant data center. They were at first told that water use is a “trade secret.” To date, the public doesn’t know how much electricity will be used at the data center that Alliant Energy and Meta are building in Beaver Dam. Morganroth says that at a time when Wisconsin is losing agricultural land, his group would rather see new housing and job-creating business in his community rather than a data center.
Our guests also talk about the active role that electric companies are playing in the construction of data centers, the tax breaks that these companies are getting from the state of Wisconsin, and the AI bubble.
Michael Greif is a Legal Fellow at Midwest Environmental Advocates, where his work has focused on legal pathways to safeguard Wisconsin’s air, water, and climate, including advocating for public disclosure of the water and energy use of hyperscale data centers. Michael is a graduate of the University of California, Berkeley School of Law and lives in Madison.
Mitch Jones is the Managing Director of Policy and Litigation at Food & Water Watch. He has worked on federal policy for over 20 years. He leads the organization’s work on federal and state policy as well as their sibling organization’s political program.
Ed Morganroth, Jr. is a resident of DeForest, WI and member of the No Data Center DeForest group.
Featured image: aerial view of the Google Data Center in Council Bluffs, IA via Wikimedia Commons (CC BY 2.0).
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