Work Less, Earn More
$0 to $1M: S1E3 - Making the First $1K in Sales
This is the story of how I successfully launched a profitable product online.
But this story was preceded by almost 3 years of trying unsuccessfully to launch an online business, and before that, about 7 years of trying to figure out what I even wanted to start.
I was 6 months into my YouTube journey, and my channel had grown to about 15,000 subscribers. I was earning just enough from ad revenue and freelancing that I'd been able to finally quit my day-job. Though, to be honest, we were still barely scraping by and mostly living off of savings.
The time had come to try to launch a digital product to — hopefully! — create a stream of passive income.
The only problem? I'd already tried to launch three digital products, and none of them had been successful.
In Episode 2, I talked about the mistakes I made trying to do a big launch of a project I didn’t know if people even wanted.
So what did I do differently that finally moved the needle and started generating sales?
Listen to the full episode to hear:
- Why choosing to offer the workshop at a low price eliminated a key variable, but why it’s a choice to be used strategically and sparingly
- How using the same format with different topics clarified what people were interested in learning about
- How those quick and dirty live workshops became valuable assets
- Why focusing on the process instead of a sales goal can be the mindset shift you need
Learn more about Gillian:
- Join Startup Society (promo code: earnmore)
- Profit Planning Challenge
- Get in touch!
- Get on the waitlist for VALIDATE