He oozes with charm and charisma (Jean Charles Boisset) but knows how to get serious too. The Boisett name in world of wine is synonimous with fine wines from around the world. 

As a child he visited the Buena Vista winery in Sonoma while on a US vacation with the family. He told himself that one day he would return to "this most magnificent place."  Some of the most iconic structures and vineyards in the Napa Valley are part of the Boisset Collection. 

Have a listen...quite inspiring.