On this episode, we are going to be discussing a topic near and dear to my heart, and a little bit meta, podcasting for Small Business; more specifically, the business case for podcasting. And, more importantly, why should you start a podcast for your business? And, to do that, I’m letting the cat out of the bag here with my co-author of our forthcoming book, Podcasting for Small Business, Steve Orr.

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In this Cast | Business Case for Podcasting
Ray Sidney-Smith, Host

Steve Orr is the founder of Steve Orr Media, which helps clients create and produce podcasts, as well as become more effective speakers. He has worked with a variety of small and large clients, including self-employed professionals, neighborhood business improvement districts, and Fidelity Investments.

Steve launched his consulting business after an award-winning broadcasting career. As a business news anchor and feature reporter, his stories for the MarketWatch Radio Network were heard regularly on some of the country’s biggest news stations.

Steve has interviewed hundreds of people over the years, including CEOs, celebrities, athletes, and public officials. Ella Fitzgerald, Mickey Mantle, and then Israeli U.N. Ambassador Benjamin Netanyahu were among his most memorable.

In Steve’s free time, he writes screenplays and radio plays (and voices the characters). He’s also a big fan of comedy improv.
Show Notes | Business Case for Podcasting
Resources we mention, including links to them will be provided here. Please listen to the episode for context.

Dr. Robert Passikoff, Brand Keys

Lou Kastelic, JD, MBA, Jordan-Crandus, PA

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Raw Text Transcript | Business Case for Podcasting
Raw, unedited and machine-produced text transcript so there may be errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases.

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Welcome to web and beyond cast were small business comes to learn about marketing and managing on the web and beyond with your host re Sydney Smith. Hello there small business owners, entrepreneurs and community Welcome to season one, Episode Seven it's double oh seven Episode 007 of web and beyond cast I'm racing Smith on this show we are going to be discussing a topic near and dear to my heart and...