Visionary Life | Marketing & Business Podcast

Visionary Life | Marketing & Business Podcast


126 How to grow a Boutique Retail Store in a Small, Seasonal Town

August 16, 2020




Today I am sitting down with Claire Jordan, the owner of Kala House of Colour!


Kala is one of the cutest, most unique retail shops in Downtown Bracebridge - offering shoppers a collection of colourful, handmade and environmentally-friendly home goods, clothing & gifts.


Just picture a super “instagrammable” boutique shop & 10x it. That’s Kala!


Claire Jordan, the founder and creative mind behind the shop, has curated the most incredible space, filled with ethically sourced products & unique finds from other small businesses and entrepreneurs. She keeps this in mind as she hand selects items, so that she can support the dreams of fellow makers and entrepreneurs, as well as her own.


I could listen to Claire speak all day long. You’ll quickly notice how incredible gorgeous her voice is to listen to, and how eloquently she speaks.


WE’RE GOING BACK IN TIME TO LEARN ABOUT…




  • What Claire was up to before launching Kala House of Colour




  • How this Ireland native ended up in the small time of Bracebridge




  • How she gained proof of concept that this type of shop was something that people wanted




  • What it’s like living in the apartment directly above her shop




  • Lessons learned from owning a brick & mortar in a Seasonal Town




  • Shifting from filling the shop with products she loved, to products that her community loved




THINGS MENTIONED IN THE EPISODE…



CONNECT WITH CLAIRE...


www.kalahouseofcolour.com


www.instagram.com/kalahouseofcolour
















CONNECT WITH KELSEY…



















Are you a small business looking to double your clients, revenue, and reach in the coming 3 months?


I’ve got something special for you.


On Sept 14th, our brand new Marketing Intensive begins, and you have just 7 more days to take advantage of Early Bird Pricing.


Not familiar with what I’m talking about?


Here’s the deal..… I'll be your coach while we work through The Marketing Mastery Intensive™ together.  This is a signature program from The Visionary Method for small business owners who are making at least 50k in revenue each year.


I created this framework because these marketing principles are timeless, wealth-producing and little known -  often ignored by modern marketing gurus. Contrary to popular belief, you don’t need fancy Facebook Ads or Click Funnels to run a wildly successful business. But you DO need to know these 7 principles.


For 3 months we’ll work together and I will drip you mind-blowing content & applicable homework challenges, alongside the time-honoured processes that you can incorporate into your business strategy immediately.

















Hey Visionary,


How would you like to win a getaway to the incredible town of Bracebridge so that you can eat, play & explore?

















To enter, simply...


1.Follow @visitthebridge & @kelseyreidl


2. DM Kelsey & tell her your favourite part of this weeks Visionary Life podcast episode.


**Winner will be chosen 09/10/2020. No purchase necessary.


https://instagram.com/kelseyreidl


-


Thanks to edX for supporting this week's episode of Visionary Life.


edX offers top quality university education at your fingertips.


Supporting learners at every stage, whether you’re just entering the job market, changing career paths, or seeking a promotion - edX delivers online courses for visionaries like you on topics that you’ll love, like marketing, entrepreneurship and food & nutrition (among many others!)


Visit edx.org/visionary for an exclusive discount & to start learning, today.


Thank you to Healthy Planet Online Health Food Store for supporting today’s show.


Your 1 stop shop for all of your natural health & supplement needs, and it ships right to your doorstep!


You can shop by department, dietary need or even just check the sale rack. It’s such an efficient way to ensure you’re stocked up on all of your favourite health goods, all of the time.


https://www.healthyplanetcanada.com/


Use code visionary10 at checkout to save 10% off any online order that’s minimum $49.00