Visionary Life | Marketing & Business Podcast

Visionary Life | Marketing & Business Podcast


354 How To Create Recurring Revenue Through Memberships w/ Stu Mclaren

February 12, 2025

Today, Stu McLaren shares his Tips for Creating Sustainable Recurring Revenue through Membership Models.


Stu McLaren has extensive experience helping entrepreneurs develop membership models, so this episode explores the exponential growth of the subscription economy and its potential to provide stability and predictable profits for business owners. Stu shares valuable insights on building meaningful relationships in the business world, launching successful memberships with a small audience, and retaining members by ensuring they experience continuous progress.


If you're curious about launching a membership or simply want to learn more about sustainable business models, this episode offers essential guidance from The Memberships guy, himself - Stu Mclaren.


Connect with Stu: https://www.instagram.com/stumclaren/

Stu's website: https://stu.me/

Grab a copy of the new book: https://stu.me/predictable-profits


Time Stamps:


10:57 Practical Steps for Building Business Relationships & Growing Your Network

15:26 Why Stu prioritizes Thoughtful Gestures

16:59 Lighthearted Networking: Building Authentic Connections

20:54 Paris Women's Entrepreneurial Networking Event Highlighting Community Building

24:05 Eliminating months with low revenue by adding in recurring subscriptions and membership offers

29:37 One-on-One Client Model: Why it's Not Scalable & what to do about it

40:14 Prioritize Outcomes in how your do your membership marketing

50:45 "Iterative Launching and how it accelerates the Path to Success"


Episode show notes can be found on my website |

https://www.kelseyreidl.com/podcast


The WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |

https://www.kelseyreidl.com/mastermind


Work with me 1:1 as your Marketing Consultant |

https://www.kelseyreidl.com/visionary-marketing-coaching


Rank on Page # 1 of Google with Everyday SEO™ |

https://kelseyreidl.lpages.co/seo/ 


Subscribe to our Email Newsletter |

www.kelseyreidl.com/dose 


The IRL Event You’ve Been Craving Is Finally Here.

Most women think that the biggest financial leap will come from that fresh new design on your site, that one reel or a specific Pinterest post.

However, in our experience, it is actually the community that you surround yourself with that starts the WAVE of momentum in business growth.