UX Podcast attended one of the biggest conversion optimisation conferences in the world, Conversion Jam 4, organised by Conversionista. We grabbed interviews with 4 of the keynote speakers. There was a definite psychology-theme to our interviews . The brain is a fascinating thing! We talked to copy-optimiser Michael Aargaard, consumer psychology researcher Erik Modig, wheel of persuasion creator Bart Schutz and Roger Dooley of Brainfluence fame.

(Listening time: 54 fantastic minutes)

• Contentverve by Michael Aargaard
• Erik Modig
• Wheel of persuasion by Bart Schutz
• Bart presenting at the UX Podcast PreJam 2013
• Bart’s slides from #cjam4
• Neuromarketing by Roger Dooley
• Brainfluence podcast

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