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Summary:

What’s stopping you from sharing your thought leadership? Is it a busy schedule? Is it a lack of confidence? Or is it both?

Our guest today, Meg Bartelt, has consistently blogged for 6 years — even during times when things got overwhelming.

In this episode, Matt Halloran interviews Meg Bartelt, CFP®, MS, founder and lead planner at Flow Financial Planning, LLC. Meg candidly talks about her confidence crisis as a business owner and how she was still able to find the time and strength for content marketing.

Meg discusses:

• The benefits of writing blog posts (far beyond SEO)
  
• How she comes up with topics, organizes her ideas, and structures her blogs
  
• How picking a niche improves your RIA’s marketability and branding
  
• Strategies she uses to improve her social media and website presence
  
• And more
  

Resources: 

• PodRocket Academy (Join for free!)
  
• Visit Restream to claim your exclusive offer!
  
• Chip Munn
  
• Michael Kitces
  
• Top Advisor Marketing Podcast: The BOVA Method for Mind Mapping: Organize Your Ideas in 4 Simple Steps (Ep. 356)
  
• Blog Posts: Flow Financial Planning
  

Connect With Meg Bartelt:

• Flow Financial Planning, LLC
  
• LinkedIn: Meg Bartelt
  
• Twitter: Meg Bartelt
  

Connect With ProudMouth:

• Do you want to podcast? Book a call with Matt Halloran to get started!
  
• ProudMouth
  
• LinkedIn: Matt Halloran
  
• Twitter: Matt Halloran
  
• LinkedIn: ProudMouth
  
• Facebook: ProudMouth
  
• Twitter: ProudMouth
  
• YouTube: ProudMouth
  

About Our Guest:

Meg Bartelt, CFP®, MS is the founder of Flow Financial Planning, LLC, a fee-only, virtual financial planning firm dedicated to women in their early-to-mid career in tech. The firm specializes in pre-IPO and IPO planning and not making people feel bad about their finances. Meg received a Bachelor’s degree in Economics from Wellesley College and a Master’s degree in Financial Planning from Golden Gate University. She is a Certified Financial Planner™ professional, a Registered Life Planner®, and a member of the Financial Planning Association and the XY Planning Network.