It’s lonely at the top. But it doesn’t have to be. 

“CEOs that spend all of their energy or the bulk of their energy focusing on the transactional side of the business, they are missing the strategic and the higher level parts of the business that really are the pieces that engage people.” ~Jim Cascino

If you spend less time on the day-to-day transactional elements of business and more time talking with those in the trenches, you’ll find yourselves with happier, more engaged employees and a thriving organization. 

In this episode, ProudMouth co-founder Kirk Lowe steps in as guest host and welcomes Jim Cascino – Founder, Chairman, and CEO of C-Suite Advisors – to share a few lessons and analogies they’ve learned over the years, and how they apply to business leaders and CEOs.

Kirk and Jim discuss:

• How and why you should ‘think like a fish’ as a CEO
  
• The two main objectives you should prioritize
  
• Why you should encourage your employees – and yourself – to fail
  
• What ‘simplicity is an act of selection, not compression’ means, and how to apply it to your business
  
• Wisdom from Jack Welch, and the 3 questions he routinely asked his employees
  
• How you should think of your employees, contractors, vendors, and customers
  
• Why you should avoid the ‘sh*t sandwich’ technique as a CEO
  
• How to implement the 5-steps to being a great CEO 
  
• And more
  

Resources: 

• PodRocket Influence Academy (Enroll for FREE)
  
• How much influence do you have? Take our free 5-min test
  
• “Winning” by Jack Welch and Suzy Welch
  

Connect with Jim Cascino:

• LinkedIn: Jim Cascino
  
• Email: Jim Cascino
  
• LinkedIn: C-Suite Advisors
  
• Website: C-Suite Advisors 
  

Connect with ProudMouth:

• ProudMouth
  
• LinkedIn: Matt Halloran
  
• Twitter: Matt Halloran
  
• LinkedIn: ProudMouth
  
• Facebook: ProudMouth
  
• Twitter: ProudMouth
  
• YouTube: ProudMouth
  

About Jim Cascino:

John Cascino is a seasoned executive dedicated to helping CEOs and senior leaders achieve their full potential. With 11 CEO roles under his belt, he specializes in turning around struggling companies and driving successful startups, including a $200 million sale from a negative valuation. His leadership style is positive, strategic, and results-oriented, with a knack for using personal stories to reinforce key ideas.

Beyond his business accomplishments, John has an active role in philanthropic endeavors, from supporting orphans in Africa to fundraising for global peace initiatives. He also serves as an Entrepreneur in Residence, Mentor, and Judge with the Arizona Commerce Authority, assisting startups in various industries. In his spare time, he’s a competitive sailor and former Commodore of St. Francis Yacht Club.

Business leaders seeking to elevate their performance can contact John Cascino at “jcascino@c-suite.co.”