Influence By Design

Influence By Design


163: Marketing During Uncertain Times

March 26, 2020

The past week has felt like a year for many of us, and we’re unsure what’s going to happen next.  It is easy to just stop all the marketing and sales when we’re in uncertain times.  But is that what we should be doing?  Whilst you can’t control what is happening around you, we can control the dialogue of whats next so you can paint the future. And marketing is a good place to start. In this episode, Samantha and Tim give light on why you should not stop marketing and what you can consider to pivot given the current conditions. They also share something new and exciting that they have coming up...   WHAT YOU’LL DISCOVER IN THIS EPISODE: Control the things you can control (7:42) Should you create more marketing content? (8:21) Business as a marketing machine (9:19) What kind of marketing content should you put? (11:02) Doing everything with empathy (11:16) Don’t stop marketing (14:55) Change your expectations (16:42) You are not alone (20:00) NEW PROGRAM!Knowledge Business Launch Formula (KBLF) Knowledge Business Launch Formula is for experts in their field.  This is for you if you are: Are feeling uncertain about your future Have proven expertise in your field Are prepared to move quickly Can do the work Willing to invest 3-5 hours a week over the next 4 weeks You've been putting off a move to online for a while now For more information, visit winmoreclients.au/kblf For full show notes and links visit:  https://samanthariley.global/podcast/163 Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/